There’s a lot of buzz when it comes to digital innovation in just about any part of an organization. When it comes down to it, what exactly does that entail?
It is very rare when an organization is so on point that others use them as a standard (we’re looking at you, Amazon). The ability to have most, or all, of your business processes fine-tuned and in sync is something that most organizations are often trying to accomplish. These types of changes could take years before they truly take effect. Unfortunately, business happens quick and organizations can’t afford to wait that long. Many areas of the organization including marketing, sales, and service departments have already eradicated outdated ways of operating.